Newton’s third law of motion states that for every action, there is an equal and opposite reaction. It’s also known as the law of action and reaction.

The modern translation of this is “Fuck Around, and Find Out”

Rebuilding the influence of the left demands honest, real, uncomfortable conversations…

We selected a woodcut of Sir Isaac Newton, illuminating his workshop as the brand’s representation, adorned by iconography of apples, weights, and old illustrations of debate and politics to signify it’s masculine, stoic, and rambunctious nature.